Adobe Connect User Community

Brain science debunks webinar presentation myths

Tue, Oct 7, 2014, 10:00 AM



The purpose of this webinar is to use neuroscience to debunk the holy grail of presentations: “tell them what you’re going to tell them, tell them, then tell them what you told them.” This is one of the oldest adages in creating and delivering content, yet one that science is proving to contribute to dull and forgettable presentations, especially when you present online.



During this session, you will learn how to:

1.      Explain 3 reasons why this adage is intuitive, but only on the surface.

2.      List 6 ways in which the adage fails the modern audience.

3.      Use 4 science-based techniques to update the adage for virtual audiences who are in a constant state of partial attention, and forget 90% of what you present.